I'm Musab, a Sarajevo-based full-stack developer. I build production-ready web applications, e-commerce platforms and AI-powered products — with performance, SEO and business results in mind.
From a commerce platform with real operational complexity to polished frontend experiences — a selection of what I build.
Uzeh.ba is a gift e-commerce platform I co-founded and built, combining e-commerce, personalization, AI-powered product discovery, SEO and a custom operational stack.
Build more than a standard online store — create an extensible commerce platform around product discovery, personalization and operational workflows.
Combine product development, e-commerce, AI-assisted discovery, SEO, analytics and custom functionality into one cohesive platform.
Next.js · TypeScript · Supabase · PostgreSQL · AI integrations · SEO
A production e-commerce product with custom product discovery, personalization and operational functionality.
A premium responsive website focused on elegant frontend execution, visual storytelling and conversion-oriented UX.
View projectFrom focused business websites to full product platforms. The work is shaped around what the product needs — not a fixed package.
Production-ready applications built around actual business workflows.
Fast, SEO-friendly stores with custom functionality beyond off-the-shelf limitations.
AI search, recommendations, automation and intelligent product experiences.
Premium websites designed to communicate value and generate leads.
Reliable APIs, databases, authentication, integrations and business logic.
Technical SEO, structured data, Core Web Vitals and performance optimization.
No account manager between you and the person building the product.
Frontend, backend, database and integrations under one technical direction.
Technology decisions are made with the product, customer and business model in mind.
The focus is not only creating something that looks good in a demo, but something designed to operate as a real product.
Good products are shaped in the space between disciplines. I stay close to that whole picture.
Uzeh is an example of how product thinking, engineering, growth and operations come together in one system.
Explore the approachI'm Musab Kozlić, a full-stack developer based in Sarajevo, Bosnia and Herzegovina. I've been working professionally in IT and software development since 2021.
I enjoy working at the point where software, product thinking and business meet. That means understanding what needs to be built, choosing the right technical approach and taking the product all the way to production.
Besides my regular professional work, I build and experiment with my own products.
A focused toolkit for building, launching and improving digital products. No percentages, no rankings — just the right tool for the job.
A simple process, kept close to the actual product. The goal is progress you can see and decisions you can understand.
Understand the business, users and actual problem.
Define architecture, scope and priorities.
Develop the product using modern technologies and iterative feedback.
Measure, optimize and continue improving after launch.
Tell me what you're trying to build, what problem you're solving and where you are in the process.